JB Collective | Virginia
Johnson Brothers Collective (JBC) provides dedicated brokerage services throughout Virginia, partnering with suppliers, customers, and state agencies to drive brand growth through strategic planning, market expertise, and exceptional execution. Supported by the resources and reputation of Johnson Brothers, JBC is committed to building lasting partnerships and delivering measurable results.
Meet Paul Everitt
As State Director for Virginia, Paul Everitt leads Johnson Brothers Collective operations across the state, bringing more than a decade of beverage alcohol industry experience. Paul joined Johnson Brothers in 2024 as Director of Trade Development and now serves as State Director for Virginia. Prior to Johnson Brothers, he held leadership and specialist roles with Southern Glazer’s Wine & Spirits and Breakthru Beverage, including Trade Development Manager, Wine Specialist, and Virginia Sales Manager. Throughout his career, Paul has developed deep expertise in supplier strategy, portfolio development, and market execution. Based in Virginia, he leads with a focus on building strong supplier partnerships and driving sustainable growth. Paul holds bachelor’s degrees in political science and history from Gettysburg College and has earned numerous industry credentials, including WSET 3 in Wine, WSET 2 in Spirits, Italian Wine Professional, Certified Specialist of Wine, and French Wine Scholar.
