JB Collective | West Virginia
Johnson Brothers Collective (JBC) provides dedicated brokerage services throughout West Virginia, partnering with suppliers, customers, and state agencies to drive brand growth through strategic planning, market expertise, and exceptional execution. Supported by the resources and reputation of Johnson Brothers, JBC is committed to building lasting partnerships and delivering measurable results.
Meet David Becker
As State Director for West Virginia, David Becker leads Johnson Brothers Collective operations across the state, bringing more than a decade of beverage alcohol industry experience. Prior to joining Johnson Brothers in 2025, David spent ten years with Southern Glazer’s Wine & Spirits as a Retail Account Specialist, where he developed expertise working with resorts, event planning, trade shows, and both on- and off-premise accounts. His industry experience began while attending college, where he gained hands-on experience in the on-premise channel. Based in West Virginia, David leads with a focus on customer relationships, supplier partnerships, and market growth. He holds a bachelor’s degree in business administration from Longwood University.
