Johnson Brothers is pleased to announce an expanded partnership with HiteJinro to now include the state of Indiana. Prior to this agreement, Johnson Brothers represented the portfolio in Minnesota, Hawaii, and North Dakota and recently expanded into Nevada.
“We are pleased to be expanding with Johnson Brothers in the state of Indiana,” said Tae Kim, Sales and Marketing Manager for Jinro America. “Our expanded partnership with Johnson Brothers now covers five markets, and we’re thrilled that their uppermost commitment to executional excellence will be further applied to our brands.”
The Hite and Jinro portfolios include such internationally recognized brands as Jinro Soju and Flavored Soju, Hite Extra Cold Beer, Terra Beer, and more.
“We are thrilled to further expand our relationship with HiteJinro and further build upon the momentum of one of the best-selling spirit brands in the world,” said George Marsden, Chief Commercial Officer for Johnson Brothers. “The increasing popularity of Soju and Flavored Soji presents a tremendous opportunity for our teams and company.”